Ok, ok, you have me convinced. I do not want to go with the black hat strategies. But what would be considered black hat? How can I avoid it? Just hold on a second. I’m getting there. Didn’t I tell you I was lazy. The rest of the article is focused on the things not to do. By the time I am done, you will know what not to do to your website to not get it banned. There are 2 ways of spamming. On-page and off-page. Sounds familiar? Same factors to help you rank well are the same that can get you penalized or banned. Let’s start with our own backyard. Your thinking…Yea, yea I know “As momma always told you.” Yep. See your getting it!
Although having external links to your website can improve your search engine rankings; however do not over do it. Some web masters go to the extent of having unrelated sites link to the websites. This can lower your website’s rankings too. If you need to have external links, you have to strategize and get links from related sites. For example, if your site is about sailing boats, make sure you have links from related sites such as boat repair instead of unrelated sites such as dog training.
Most bloggers think that quality matters for higher ranking in search engine, due to this wrong thought they’re not focusing on quality content. Due to low quality content, their blog’s readers get irritated/upset.
SEO news The fifth SEO tip is to use your keywords sparingly. Most people still think that 1% – 3% keyword density is ideal, yet it is actually too much. There is an optimum keyword density that has little to do with the keyword itself, but more to do with contextual relevance of the page content to the topic in hand. Which leads to the sixth of the SEO tips: write naturally and honestly. If you know about your subject, write about it in your own language and don’t try to meet any perceived need for a specific number of so-called keywords within your page content.
This is almost like creatig a link wheel, with a few spokes missing. The search engines will reward you for this, and move your page(s) up the ranking. If you do not have double rankings for the same keywords, you can still get extra search engine love by getting backlinks to those pages that are already optimized for your main keyword. Use these SEO tips to good advantage by practicing.
I have used SEO Studio to do website analysis during my optimization. This has been an invaluable tool for analyzing how saturated my keywords are in a particular web page. It is reasonably priced and I have been very satisfied with the performance. It is easy to see such things as keyword density relevance for the whole web page. It also is helpful in showing where the keywords are not (and can be). You will learn a lot about website optimization just by using this tool!
SEO strategies – The web and the search engines are evolving every day. Google Instant search engine optimization Phoenix, Facebook Places, social media, articles, LSI techniques – an ideal SEO company would be using all of these state-of-the-art strategies to build on your campaign. While selecting the firm, ensure that it uses at least some of these latest strategies, all inclusive of the affordable SEO packages & not as extra services!
Decide whether your website is targeting on a single keyword or a few keywords. In my opinion, each has its own pros and cons. Single keyword or keyword sniping allows you to focus on one keyword which means you may have very little topic to write about. Working on several keywords might lose your focus but each keyword can back one another up in case any of them fails.